Audiences South West

Welcome
    to Audiences South West

Audiences South West, formerly South West Arts Marketing (SWAM), is currently re-developing it's website. Until our new website is launched you can find out about us here on SWAM's original website.

What We Do

Audiences South West work with cultural organisations to fulfil their business potential through growing audiences and building participation.

Our team have expert knowledge in culture and an in-depth knowledge of the region making the agency uniquely positioned to help cultural organisations find practical solutions for reaching new and existing audiences. Through support, advice, consultancy and business development we support a diverse range of organisations, from galleries to artists networks, theatres to museums, community groups, arts centres and more.

Who we are

Glyn Ley - Administrator

The first point of contact for the agency, our office manager and administrator Glyn Ley can be contacted on email: info@audiencessw.org

 

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Jo Dereza - Director

Jo manages the agency's strategic planning and development.

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Katie Teasdale - Audience Development Manager

Katie manages the agency's communications, advice and training services, as well as working on audience development support and consultancies with organisations across the region. 

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Jim Brewster - Strategic Development Manager

Jim develops strategic partnership working and organisational development.

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SWAM's Board of Trustees

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NEWS

Arts Audience: Insight

Arts Council England have developed a new arts-based segmentation of English adults comprising 13 distinct groups. The segmentation provides new insight into how and why different kinds of people engage with the arts in England today. Visit the Arts Audience: Insight website

Audiences South West Roadshows

We're holding a series of roadshows across the region over the coming months, including the launch of our new website and new insight in to why audiences attend the arts. Find out more.

Dazzled by Audience Data?

Audience Data UK and the Arts Marketing Association will be bringing their comprehensive Dazzled by Data training programme to the South West to help you and your organisation get to grips with your audience data! To find out more visit our What We Do section

Family Friendly Toolkit

Arts Council England have launched a Family Friendly Toolkit to help your organisation develop its family friendly programme, atmosphere and welcome. To find out more visit the Arts Council England website

About Audiences South West

Launched in 2000 as South West Arts Marketing, now Audiences South West, the agency was set up to help cultural organisations and representatives of artist networks wishing to broaden and develop their audiences. By recognising that every organisation has individual demands and aspirations we seek to find the right solution for your organisation’s needs, and crucially, within the resources available to you. We work with organisations to look beyond the day-to-day arts marketing and develop a strategic appraoch to developing its audiences. This could range from a one-off advice session to in-depth consultancy.

Our Team

Find out more about the services and support on offer

What do we mean by audience development?

Whilst marketing is concerned with size, audience development is about range.

Find out more about audience development.

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